The 4 Best Tarte Shape Tape Dupes

The 4 Best Tarte Shape Tape Dupes

The 4 Best Tarte Shape Tape Dupes

Finding the perfect concealer can be overwhelming. With so many different options, shades, and ingredients to pick from, it can be hard to know which concealer is the best choice for your coverage and skincare needs. 

Avenue B is here to help. 

We believe reliable, comfortable, and high-quality products should be available within your budget, so you can get the care and coverage your skin deserves without heaviness or irritation. That’s why we’re sharing a closer look at some of our affordable favorites, like the best dupes for the Tarte Shape Tape Concealer.

Why Do We Love Tarte Shape Tape? 

Dupes are products that serve the same purposes or uses as our favorite popular products, but typically at a lower cost. In some cases, the best dupes can actually do more than the original products, which means there are many reasons to consider dupes for your makeup kit when the time comes for a new routine. 

Before you can find the perfect dupe, however, you’ll want to explore all the reasons you loved the original product in the first place, so you can look for the right ingredients and features in the future. These are just some of the reasons the Tarte Shape Tape is such a popular product for skincare and makeup enthusiasts. 

It Offers Full Coverage

You have a range of different coverage options when it comes to concealers, which means it’s easy to achieve everything from light and airy color correction to complete coverage. With Tarte Shape Tape, you’ll be able to get a smooth and even appearance across your skin — which means confidence and comfort all day long. 

Whether you’re looking for color correction, spot treatment, or under-eye coverage, the Tarte Shape Tape Concealer is the product you can rely on. It offers full and reliable coverage that helps you manage many different skincare needs, and it never feels thick or heavy on the surface of the skin. 

Not only can you use the Tarte Shape Tape for coverage and concealer, but it also works as a great eye primer for your next makeup look. Apply it to your lids to get long-lasting coverage for eye shadows and liners. 

It Highlights and Sculpts

These days, packing your makeup kit can feel really overwhelming. After all, there are so many different products, and you’ll have many different colors, textures, and ingredients to pick between. 

With the Tarte Shape Tape Concealer, you’ll be able to go above and beyond coverage and priming. It can also be used to highlight the skin and even to get that snatched, totally chic look usually achieved with contour. This is the product that offers impressive versatility and options, which is why it’s one of the top picks on the market today. 

It Hydrates and Nourishes

Your makeup shouldn’t feel thick or heavy on the surface of the skin, and the Tarte Shape Tape doesn’t. In fact, one of the reasons beauty enthusiasts love this product so much is because it goes beyond coverage to help with healing and nourishment. 

The Tarte Shape Tape Concealer comes with Skinvigorating™ ingredients that are designed to help with hydration and soothing, like shea butter, mango butter, and licorice root. It relies on nature and soothing ingredients, plus a hydrating formula to provide both beauty and skin care support all at the same time. 

It Offers Long-Wear Finish

You have enough to worry about throughout the day, you don’t want to have to worry about whether your makeup is wearing off or beginning to fade. With the Tarte Shape Dupe Tape, you don’t have to. This product is designed to give all-day coverage, which means no reapplications, no transfer, and no fading. 

It Comes in Lots of Options

When picking out your next makeup product, you deserve options. That’s why the Tarte Shape Tape Concealer comes in an impressive range of color choices, so you can pick out the right shade to fit your makeup needs. Pick between 37 different color options, and begin developing the perfect makeup routine today.

What Are the Best Tarte Shape Tape Dupes?

The truth of the matter is that Tarte Shape Tape Concealer offers many benefits and uses. But if you’re searching for an affordable product that offers the same great features, you’re in luck. Here are a few of our top Tarte Shape Tape Concealer dupes from Avenue B. 

1. e.l.f. Hydrating Camo Concealer 

Best For: Full coverage, hydration, different skin types 

e.l.f. Is just one of those brands that will always steer you right, and the Hydrating Camo Concealer from e.l.f. offers up all the amazing coverage and concealment you could need from your concealer. Whether you’re looking to cover up the dark circles below the eyes, or to get a smooth and even skin tone, this is the product to meet your needs. 

There are many reasons to consider the Hydrating Camo Concealer as a dupe for the Tarte Shape Tape. For one, it hydrates and nourishes with every use, and leaves your skin with a smooth and comfortable finish that will last through the day. 

It’s also the product you can turn to no matter your skin type. Whether you’re navigating dry, normal, or combination skin, the e.l.f. Hydrating Camo Concealer will give you relief, softness, and smoothness that also covers and conceals. And you’re left with a lightweight final feel that never creases or fades. Perfect application every time, baby. 

Even makeup novices are sure to appreciate this concealer, because it’s so easy to use. It pairs well with many other e.l.f. products and is equipped with an application that makes it easy to dab and stipple product along your cheek or above your brow. 


From there, all you need to do is buff out the product so that it blends well into the skin. Use a brush, sponge, or even your fingers to achieve the full-coverage, elevated, and chic makeup look that will leave you looking and feeling your best. 

2. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer 

Best For: Dark circle and blemish coverage, all-day wear, use on sensitive skin

As we grow older, our skin goes through many changes, and we may find ourselves addressing different skincare needs over time. The Instant Age Rewind Eraser Dark Circle Treatment Concealer from Maybelline is the perfect tool for the job. Like the Tarte Shape Tape, it offers impressive coverage for under-eye darkness, as well as blemishes and imperfections on the skin.

It also offers a full-day hold that you can really rely on. That means 12 hours of coverage without having to worry about creasing, fading, or wear. Thanks to natural ingredients, like goji berry, it also offers a moisturizing sensation that makes it feel like you’re not wearing any makeup at all. 

If you’re managing the effects of sensitive skin, finding the perfect products can be a challenge, but Instant Age Rewind Eraser Dark Circle Treatment Concealer makes it easy. This concealer was designed specifically for use on sensitive skin, so you don’t have to worry about breakouts, redness, or irritation. The antimicrobial formula means protection for your skin all day long. 


It’s an easy-to-use product, as well. Not only can you easily blend it onto the surface of the skin, for a final appearance that highlights and enhances your natural radiance, but you can take your look a step further. Dab a tiny bit of the concealer right at the inner corner of your eye to bring out some extra radiance. 

3. CoverGirl TruBlend Undercover Concealer 

Best For: Full coverage, under-eye concealment, all-day use

If you’re really worried about covering up the circles under your eyes or achieving full, long-lasting coverage for redness or imperfections, the TruBlend Undercover Concealer by CoverGirl is the product for you. It’s designed specifically to help you achieve the coverage that makes the difference and comes with the promise of all-day wear you can really trust. 

There are many reasons to consider the TruBlend Undercover Concealer if you’re searching for the perfect concealer dupe for your makeup kit. For one, it’s formulated specifically to give you the color correction your under eyes need for maximum radiance and shine, and it leaves you with a velvety and soft finish that nourishes through the day. 

This concealer is also useful for shaping and contouring, depending on how you apply your makeup. You can easily craft the perfect new makeup routine or look by carefully applying it to the surface of the cheeks, the lines of the nose, or even the forehead, and it comes equipped with a fluffy application that ensures even coverage. 

You have seven different color options to pick from when it comes to the TruBlend Undercover Concealer. If you’re looking to highlight with it, reach for a shade that is one to two shades lighter than your traditional concealer coverage, whereas a shade one or two too dark will help you achieve that totally snatched contour look.

Planet and animal lovers are sure to appreciate the TrueBlend Undercover Concealer, as well. That’s because it’s cruelty-free, which makes it great for both your skin and the earth. 

4. L’Oréal Infallible Full Wear Concealer

Best For: Long-lasting coverage, versatility, full body use

If you’re looking for 24-hour coverage, the Infallible Full Wear Concealer from L’Oreal is the product that meets your needs — all day and night long. With just a single swipe, you’ll have the kind of coverage you can rely on for covering up dark circles, smoothing out redness, and concealing blemishes and imperfections on the surface of the skin.

It’s a versatile, multi-use product that can be used for both highlighting and contouring, as well as getting that perfect coverage. With 25 different color and shade options to pick from, it’s easy to find the right product for your highlighting needs and the right product for your contouring needs. 

Another reason to consider the Infallible Full Wear Concealer when the time comes to expand your makeup kit is because it offers all-body coverage. If you’re looking to cover up shoulder breakouts and hide uncomfortable signs of sunburn, this L’Oreal concealer can give you the extra coverage — and confidence — that you deserve. 

It’s an easy product to apply, thanks to the larger applicator, and you can use your favorite blender — or your fingers — for maximum coverage. No matter how you use the Infallible Full Wear Concealer in your routine, it’s sure to look elegant and stylish through the dark and night. 

Find Your Match With Avenue B

Here at Avenue B, we carry the products that make it easy to build the best makeup routine for your needs. Whether you’re looking for all-day coverage, hydration, or color options to help you achieve perfectly highlighted and contoured looks, we’re here to help. 

We even have the best dupes for all your favorite products. That includes Tarte Shape Tape dupes that more than rise to the challenge. 

Check out products like the Hydrating Camo Conceal from e.l.f., which gives you the gentle and refreshing feeling you deserve with every use, and the Instant Age Rewind Eraser Dark Circle Treatment Concealer, which is perfect for getting under-eye coverage that really lasts. You’ll also want to consider TruBlend Undercover Concealer from CoverGirl and Infallible Full Wear Concealer from L’Oreal. 

No matter what your makeup, skincare, and hair care needs may be, Avenue B is here to help. Get started with our beauty quiz today. 

Sources: 

6 Shea Butter Benefits for Skin | Cleveland Clinic

Health Benefits and Applications of Goji Berries in Functional Food Products Development: A Review | National Library of Medicine

Dark circles under eyes Causes | Mayo Clinic

Sunburn - Symptoms and causes | Mayo Clinic

Infallible Full Wear Concealer up to 24H Full Coverage | L’Oreal

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