The 10 Best Hypoallergenic Makeup Products of 2024

The 10 Best Hypoallergenic Makeup Products of 2024

The 10 Best Hypoallergenic Makeup Products of 2024

Understanding your skin type is like unlocking the secret code to your skin's well-being. Major types, such as dry, oily, normal, combination, and sensitive skin, require different care routines and products. Aiming for reduced shine or deeper moisturization? Your skin type holds the answers.

Sensitive skin calls for particular attention, favoring hypoallergenic makeup and products that are gentle enough to use during flare-ups of contact dermatitis, eczema, and rosacea. Beauty lovers with breakouts can also benefit from using different types of hypoallergenic makeup, and the truth is that these products can be pretty useful for allskin types.

 All that said, there are a few different ingredients and products that you’ll want to watch for if you know you have sensitive eyes or skin. Even if the label says hypoallergenic, you’ll still want to look for ingredients like parabens, sulfates, and other chemical compounds — the more a product is derived from natural ingredients, the less likely it will irritate your skin and eyes. 

If you’re prone to allergic reactions from beauty products, you may also want to look for fragrance-free products, as fragrances are often a source of irritation and reaction. Avenue B is here to help you find the best hydrating, protective, lightweight makeup products for your sensitive skin so you don’t have to worry about allergic reactions or irritation. Explore the top picks in our collection today.

1. Covergirl Lash Blast Volume Mascara for Volume

When beauty meets comfort, the Covergirl Lash Blast Volume Mascara is born. Crafted with a patented hypoallergenic formula, it gifts your lashes with irresistible volume while respecting sensitive eyes and skin.

Not just a volume booster, this mascara stands out with its unique brush (patent pending) to offer 10x natural volume and fluffy, bold lashes. Clump-free and smudge-resistant, say goodbye to eye irritation and excess wiping.

 Plus, the Covergirl Lash Blast Volume Mascara is hypoallergenic and designed specifically not to clump or smudge… that means no irritation at the corners of your eyes, and no wiping away excess product that can lead to irritation and tear production. 

It’s also a cruelty-free product and available in three different color options, including blackest black, jet black, and dark brown. You’ll have peace of mind when you pick out the right Lash Black Volume Mascara for your look and your lifestyle. 

2. Covergirl Lash Blast Volume Waterproof Mascara for Waterproof Coverage

Desiring more? Meet the Covergirl Lash Blast Volume Waterproof Mascara. All the goodness of its sister product, plus waterproof magic. Its hypoallergenic formula protects even the most sensitive skin without compromising style or comfort.

Like the non-waterproof variation, it’s made with a unique hypoallergenic mascara formula designed to protect even the most sensitive skin, and it doesn’t sacrifice style for comfort, either. With the Covergirl Lash Blast Volume Waterproof Mascara, you’ll see up to 10x the volume you have without mascara, along with an increase in both the fullness and length of your lashes, and you’ll have a totally smooth and even application of product every time. 

You never need to worry about clumping or flaking, and the Covergirl Lash Blast Volume Waterproof Mascara is entirely waterproof. In other words, you can live out all your summer mermaid dreams without having to worry about streaking or raccoon eyes. It’s also available in four colors, including black and very black, so you can find a style you really love.

The Covergirl Lash Blast Volume Waterproof Mascara isn’t just hypoallergenic, though — it’s cruelty-free, as well. This product is Leaping Bunny Certified by Cruelty-Free International, which means it’s good for animals and the earth. 

3. Covergirl Trublend Minerals Pressed Powder for Longwear

Embrace elegance every day with the Covergirl Trublend Minerals Pressed Powder. Specifically designed for sensitive skin, this mineral makeup powder lets you control coverage to suit your daily needs. You can apply as much or as little as you want, making it super easy to adjust the application to fit your skin’s specific needs for the day.

Smooth and gentle, this powder flawlessly covers blemishes and imperfections, leaving your skin looking radiant. Available in five color options, achieving a natural, no-makeup look becomes effortless.

Say goodbye to oily and shiny spots — this lightweight powder protects your pores from clogging and your skin from breakouts. Trust in its all-day power without the fear of reapplication or pore-clogging.

It’s also easy to achieve that natural, no-makeup look when you use this powder foundation, as it’s designed to look natural on the surface of your skin.

In addition to being good for your skin, Covergirl Trublend Minerals Pressed Powder is also good for the world, as it’s rated by Cruelty-Free International.

4. e.l.f. Hydrating Camo Concealer for Flawless Coverage

In the world of high-quality, skin-conscious cosmetics, e.l.f. stands as a reliable name, delivering products that serve both your skin and the environment. Every item in the e.l.f. Cosmetics range is vegan and cruelty-free — including the e.l.f. Hydrating Camo Concealer, which was crafted in a Fair-Trade Certified Factory.

Designed to offer flawless full coverage without contributing to any irritation or breakouts, this liquid concealer gives you a soft satin finish. It’s ideal for all skin types — dry, oily, combination, or normal — and comes in 25 different shades, meaning anyone and everyone can find their perfect match.

Most importantly, this product contains light and gentle ingredients, including sodium hyaluronate and rose flower water. It’s specifically designed to be free of the ingredients that most often cause irritation and allergic reactions, such as parabens, sulfates, and hydroquinone, so you don’t have to worry about irritation or damage to the sensitive skin around the eyes.

The e.l.f. Hydrating Camo Concealer for Flawless Coverage offers all these benefits to your skin and Mother Nature, and it still delivers elegant and satiny coverage with every use. It’s also lightweight and hydrating, so your skin will feel smooth and healthy with every use. 

5. e.l.f. 10-Pan Eye Shadow Palette for Shine and Color

Venturing further into the e.l.f. collection, the hypoallergenic eyeshadow offerings also shine bright. The e.l.f. 10-Pan Eye Shadow Palette stands ready to meet your needs, showcasing a delightful array of colorful pigments and shades. Whether you gravitate towards rose gold, nude mood, or smokey tones, you'll find an exquisite match to your makeup and lifestyle preferences.

This 10-Pan Eye Shadow Palette not only offers a range of matte and shimmering shades, but also ensures reliable, irritation-free application. As with all e.l.f. products, it maintains the vegan and cruelty-free standard, providing a smooth and silk-like application every time you do your eye makeup.

No matter which of the palettes you like best, you’ll know it’s free of the ingredients that often cause irritation, like nonylphenol ethoxylates, triclosan, and triclocarban. Get the perfect colors without irritation when you rely on the e.l.f. 10-Pan Eye Shadow Palette. 

6. e.l.f. Lip Exfoliator for Smooth Lips

Are you looking for a lip product that offers a smooth, soft, and comfortable feeling? The e.l.f. Lip Exfoliator is the one to reach for. It helps to soothe, buffer, and condition the surface of your lips — no more peeling or dryness. Gentle oils work to moisturize your lips for hydration that really makes a difference. 

You’ll also be able to find the e.l.f. Lip Exfoliator in seven colors and scents, so you can pick out one that really feels like you and lets you have fun. Choose between options like coffee, strawberry, cotton candy, popcorn, and more for a playful vibe.

Part of the reason the e.l.f. Lip Exfoliator is so good for those with skin sensitivities, including the skin on the lips, is that it includes natural and nourishing ingredients. It features top ingredients like vitamin E, which is great for moisture and hydration, and avocado oil, shea butter, and jojoba oil. 

Jojoba oil can soothe and calm the skin, and it features vitamin B, which can be helpful for healing the lips after damage.

The e.l.f. Lip Exfoliator is vegan and cruelty-free, and it’s free of irritating ingredients and products, like sulfates and parabens, making it a great choice for people with sensitive skin. Add a dash of your favorite lip gloss for the final look. 

7. Physicians Formula Powder Palette Mineral Glow Pearls Bronzer for Shimmer

Physicians Formula is one of the top brands you can rely on for all your hypoallergenic needs. If you’re on the search for a bronzer that will go easy on your sensitive or reactive skin, you can trust that this is the brand for you! 

This product features a super recognizable and unique texture, which is a pattern of raised rounds in the shape of pearls — this is what earns the Physician’s Formula Powder Palette Mineral Glow Pearls Bronzer its name. Thanks to the multi-colored beads, you’ll be able to achieve a bright and glowing bronzer look, whether you’re headed into the office or going out dancing with friends.

This Physician’s Formula bronzer is a lightweight and buildable product, and you can apply as much or as little as you want to achieve the perfect look. This customizability means you don’t have to worry about clogging your pores or causing breakouts by using too much. 

The formula features hydrating and moisturizing ingredients that your skin will love, including antioxidants, shea oil mineral pearl extract, and a blend of vitamins A and E, which can help support healthy skin while giving you the glow you deserve.

8. Physicians Formula Butter Dream Team Palette for Beachy Color

When it comes to Physicians Formula, you’ll also have the choice of products for your eyes. It’s easy breezy to get an elegant, stylish look around your eyes when you use products like the Physicians Formula Butter Dream Team Palette — which is available in a wide range of colors and styles. 

The formulas are buttery soft, creamy, and designed specifically for people with sensitive skin while still offering sleekness and style. The powder is super smooth and easy to blend, so you can create the look you like best each and every time, with no fuss.

The Physicians Formula Butter Dream Team Palette also features rockstar ingredients. This gentle and easy-to-use palette is made with Murumuru, Cupuaçu, and Tucuma Butters, all of which are designed to help hydrate and moisturize the skin around the eyes. Since the skin in this area is so delicate, these ingredients can help give you the relief and protection you deserve with every application. 

9. Neutrogena Healthy Skin Anti-Aging Perfector, Retinol Treatment, SPF 20 Foundation for Protection

One of the absolute best ways to protect sensitive skin is by using sunscreen to keep your skin safe from sun exposure. Too much sun exposure can lead to burns, irritation, and itching and may be that much more irritating and frustrating for people with sensitive skin and skin prone to allergies. 

That’s where Neutrogena Healthy Skin Anti-Aging Perfector, Retinol Treatment, SPF 20 Foundation can really come in handy. Neutrogena products are specifically designed to be gentle and protective, especially when it comes to sun protection. 

While you’ll always want to use a higher SPF if you’re planning on spending a lot of time out in direct sun exposure, like SPF 30 or more, this is a good option for daily coverage that can give you a little extra peace of mind while you’re out on the go.

This Neutrogena Healthy Skin Anti-Aging Perfector, Retinol Treatment, SPF 20 Foundation also helps to reduce and prevent signs of aging, like wrinkles and fine lines, which helps to leave you with a natural, dewy appearance that really glows. All you have to do is apply your product about 15 minutes before you head out in the sun, and reapply it every two hours for maximum protection.

You can find the Neutrogena Healthy Skin Anti-Aging Perfector, Retinol Treatment, SPF 20 Foundation in several different colors, including light/neutral, tan/medium, and medium/deep, which means it’s easy to pick out the right treatment for your skin type and skincare needs.

10. Neutrogena Hydro Boost Hydrating Tint for Hydration

Another Neutrogena product you’ll want to consider if you’re searching for hypoallergenic skincare products and makeup is the Neutrogena Hydro Boost Hydrating Tint. It helps to give you the color and shade you’re looking for from the lineup of 10 different colors, including classic ivory, honey, and caramel.

One of the reasons this product is so great for individuals with sensitive skin is that it’s designed to hydrate and moisturize, which means it can help protect the skin and give you a smooth, soft feeling every time. It’s all thanks to the hydrating gel formula that can get below the skin's surface to hydrate where it matters most and keep your skin moisturized for up to 24 hours, even after the product is removed. 

It feels like you’re not wearing any makeup at all when you apply the Neutrogena Hydro Boost Hydrating Tint. The primary ingredient in Neutrogena Hydro Boost Hydrating Tint is hyaluronic acid, which helps to bind to the water and hydrates and moisturizes the skin in a lasting and effective way that supports the overall health and wellness of the skin.

It’s also oil-free, reducing the development of acne and other irritations. It’s also non-comedogenic, specifically designed not to clog the pores. All you need to do to apply the product is dab lightly onto the face with your favorite makeup brushes and stroke upward in gentle motions until you’ve used a comfortable amount for your face. 

Find the Best Hypoallergenic Skincare Products at Avenue B

Regardless of your skincare needs, Avenue B is the team you can trust to find the right products every time. We make it easy to find products designed for oily, dry, combination, or normal skin, and we have the top mascara, eyeliner, foundation, brow gel, and more for protecting sensitive skin from allergens and irritants.

In fact, if you’re searching for hypoallergenic or dermatologist-tested products that will reduce irritation, redness, and itching and keep your skin feeling smooth and soft, we have what you need. Explore a wide range of products from hypoallergenic makeup brands dedicated to producing skincare you can trust, free of harsh chemicals and preservatives. There’s something for everyone, whether you’re looking for tints and bronzers, volumizing mascara for a night out, or the perfect lip exfoliator for smoothness that really lasts.

Learn about the top new products for every skin type and every skincare need right here at Avenue B. Take our skincare quiz, and begin creating a routine that works for your overall health and wellness today.


Eczema: What It Is, Symptoms, Causes, Types & Treatment | Cleveland Clinic

B Vitamins | The Nutrition Source | Harvard T.H. Chan School of Public Health

Vitamin A - Mayo Clinic

NIOSH Fast Facts: Protecting Yourself from Sun Exposure | CDC


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